Dave Portnoy is pulling again the curtain on the early days of Name Her Daddy, revealing Alex Cooper efficiently negotiated a 100% pay increase simply three months after signing her first Barstool contract – years earlier than touchdown her reported $125million SiriusXM deal, RadarOnline.com can reveal.
In his newly launched memoir, Cancel Me If You Can, the Barstool founder recalled signing Cooper to a three-year contract value $75,000 yearly earlier than the hit podcast launched in October 2018.
Article continues under commercial
‘Name Me Daddy’ In a single day Success
Portnoy pulled again the veil on his working relationship with Cooper in his memoir.
Article continues under commercial
In keeping with Portnoy, Name Her Daddy rapidly grew to become an in a single day success, skyrocketing to the highest of Apple’s podcast charts and attracting a faithful fan base nearly instantly.
“We had caught lightning in a bottle,” he writes, recalling how the present’s explosive recognition generated nonstop dialog and made Cooper and co-host Sofia Franklyn two of the corporate’s fastest-rising personalities.
Regardless of the podcast’s early success, Cooper approached Portnoy only a few months later to debate her compensation.
“In December, Alex got here to me to ask for a increase,” Portnoy claims in his e book.
Article continues under commercial
Alex Cooper to Dave Portnoy: ‘I Want A Elevate’
‘It made sense to me, so I rapidly agreed and bumped her as much as $150,000,’ Portnoy claims of his wage negotiation with Cooper.
Article continues under commercial
In keeping with Portnoy, Cooper argued she had taken on considerably extra accountability than initially anticipated, explaining that she continued enhancing the podcast herself whereas additionally managing the Name Her Daddy social media accounts.
“She defined that because of her higher work deliverables for the podcast, she nonetheless reduce and edited the present herself and ran the Name Her Daddy social accounts, she deserved a increase,” he claims. Portnoy mentioned he agreed with Cooper’s reasoning.
“It made sense to me, so I rapidly agreed and bumped her as much as $150,000,” he writes, noting the rise amounted to “a 100% increase simply three months into her contract.”
Article continues under commercial
From $75K to $90K
Portnoy additionally gave Cooper’s co-host on the time a giant increase.
Article continues under commercial
In the meantime, Portnoy revealed Franklyn obtained a increase as properly, although she by no means requested one. “We additionally proactively determined to bump Sofia from $75K to $90K with out her asking,” he writes.
Wanting again, Portnoy acknowledged the $60,000 distinction between the pair’s salaries would later develop into “a serious supply of competition,” although he mentioned he noticed no challenge with the association on the time.
“From the place I sat, Alex was the breadwinner on the podcast. It was her present. Her thought,” Portnoy explains.
Portnoy defined he negotiated the unique deal instantly with Cooper and believed she was doing “the lion’s share of the work,” noting he had not even met Franklyn earlier than she joined the corporate.
READ MORE ON EXCLUSIVES
Article continues under commercial
Contract Disputes and Fall Outs
By no means Miss an
Day by day updates from the center of Hollywood, proper to your inbox
By coming into your e mail and clicking Signal Up, you’re agreeing to allow us to ship you customised advertising and marketing messages about us and our promoting companions. You might be additionally agreeing to our Phrases of Service and Privateness Coverage.
‘Alex was the breadwinner on the podcast,’ Portnoy writes.
He in contrast the state of affairs to a band, writing that “the lead singer doesn’t get the identical paycheck because the backup vocals.”
Immediately, Cooper has develop into one of many greatest names in podcasting after signing a reported three-year, $125million cope with SiriusXM in 2024.
Portnoy’s newest revelations provide a behind-the-scenes take a look at the enterprise selections that helped form Name Her Daddy in its earliest days — whereas additionally foreshadowing the contract disputes and fallout that might finally fracture one in all podcasting’s most profitable partnerships.