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Home»Finance»BNSF CEO’s talk illustrates value of data in improving service
Finance

BNSF CEO’s talk illustrates value of data in improving service

January 16, 2025No Comments5 Mins Read
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SCHAUMBURG, In poor health. — The facility of knowledge, or extra precisely, of well-used information, could not have explicitly been the subject of BNSF Railway CEO Katie Farmer’s presentation on the Midwest Affiliation of Rail Shippers Winter Assembly. However it was a recurring theme of a number of topics she touched on as a part of her keynote deal with Wednesday on the convention’s first day.

Knowledge performed a component in Farmer’s sit up for BNSF’s Barstow Worldwide Gateway intermodal and logistics undertaking; in discussing the railroad’s program of automated observe inspection; and in efforts to enhance info on arrival occasions for shippers.

“I’m actually enthusiastic about what we’re doing in Barstow,” Farmer mentioned. “And never simply due to the capability. … What I’m actually enthusiastic about is the conversations we’re having with our prospects, ocean carriers, drayage corporations, the most important importers within the nation. … What we’re speaking about just isn’t solely capability, however how we’re going to be interchanging information with one another.

“To provide you an instance, if I’m a big importer and I’ve a field on a vessel, wouldn’t it’s cool if whereas we’ve got a field on the vessel, we’ve got all the data coming to us and we are able to make selections, the shopper could make the choice whereas that field is on the vessel about, do I need to go IPI [inland point intermodal]? Do I need to keep native? Do I need to transload it? Now we have that info, we [can] plan to work in our intermodal hub round that.

“That’s the sort of conversations that we’re having, and that’s how we’re going to proceed to adapt and evolve the logistics park idea,” she mentioned.

Relating to observe inspection, BNSF has been working to increase a Federal Railroad Administration waiver for its automated inspection program — an effort slowed by the FRA’s want to make these waivers harder to acquire. [See “FRA aims to tighten rules …,” Trains News Wire, Oct. 28, 2024.] However on the similar time, Farmer mentioned, it has been working to develop an inspection system mounting cameras and lasers on locomotives in income service.

“It permits us to look, actual time, at foot by foot by foot of observe for any structural integrity points. … It permits us to take that info, ship it to [company headquarters] Fort Value, and rapidly use machine imaginative and prescient and synthetic intelligence to determine, extra rapidly than ever, if there’s a difficulty with that piece of observe. That permits us to take our observe inspectors and transfer them from finders to fixers, and to have the ability to remediate that observe subject and never take massive home windows of time that interrupt that service,” Farmer mentioned.

On one other entrance, Farmer talked concerning the railroad’s work to refine ETAs for shippers, noting it has been “a ache level” for patrons.

“And so a few years in the past we employed 20 information scientists and operations analysis people — actually vivid people — they usually went to work on fixing a number of issues,” she mentioned. “A type of is what we are able to do to enhance the ETAs on our railroad.”

The aspiration, she defined, is to realize the kind of constantly evolving arrival info accessible from parcel shippers. For instance, she cited a latest on-line buy.

“The minute I positioned the order, UPS despatched me a monitoring quantity and mentioned you possibly can count on to see this on Jan. 14,” Farmer mentioned. “Over the following week that ETA stored getting refined, and the day earlier than it got here, I acquired a message that mentioned you possibly can count on your cargo between 3:15 and 5:15 in your doorstep.

“That’s the idea we’re making an attempt to make use of right here. Historically, the rails will provide you with a static ETA. What we’re saying is, take all of the historic info, use the predictive instruments that we’ve got — our base transportation system; Motion Planner, which is what our dispatchers use; hub planner; throughput planner, which is what our people use to plan work internals — take all of these predictive analytics, together with the historic info, and proceed to provide a predictive ETA.

“As a result of what we consider is that it’s not a lot the place your cargo is, however the confidence degree you have got of when your cargo goes to get to you. As a result of then you possibly can plan your crews to unload; you possibly can plan your stock higher.”

A pilot program with just a few carload and grain shippers, she mentioned, had proven the railroad may, with 85% to 90% accuracy, present an ETA inside a window of plus or minus 4 hours.

“I’m extremely inspired with the progress we’re making on this,” she mentioned. “We’re not there but, however we’re going to broaden the pilot out.”

The put up BNSF CEO’s discuss illustrates worth of knowledge in bettering service appeared first on FreightWaves.

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