Rip-off calls are the bane of my life. Possibly it’s due to my uncommon identify, or perhaps I have to be extra cautious with my on-line safety. Both approach, scammers are getting maintain of my telephone quantity with alarming frequency.
On most telephones, it is a actual drawback. Each time I get a name from an unrecognised quantity, I fear that it is perhaps one thing essential. It’s not out of the query that somebody is perhaps calling from their cell or a landline in Manchester, in spite of everything.
So, I reply it, then waste far an excessive amount of of my time attempting to determine if the decision is real. Typically, it’s apparent (HMRC apparently desires to place me in jail for tax fraud), however on different events, the caller sounds remarkably convincing.
At finest, answering rip-off calls is an enormous waste of time. At worst, it might genuinely put my id or cash in danger.
Whereas most telephones have some type of spam detection in-built, they’re very hit-and-miss. When utilizing the Samsung Galaxy S25+ just lately, it incorrectly recognized a professional caller as spam. It was solely after I rejected the decision and seemed up the quantity on-line that I realised it was real.
Nevertheless, my Pixel 9 Professional XL has come to the rescue. It, and all current Pixel telephones, have a function generally known as ‘Name Display’ which lets you discover out who’s calling and why earlier than you resolve whether or not to reply.
Now, as an alternative of mentally making ready myself for a detective mission, I merely faucet the ‘Display name’ button
The way it works
Now, as an alternative of mentally making ready myself for a detective mission, I merely faucet the ‘Display name’ button. A pc-generated voice explains that it’s screening the decision on my behalf and asks for context on why they’re calling.
Any responses they supply are transcribed in actual time, so I do know precisely what I’m getting myself into earlier than having to talk to anybody.
It’s honest to say that decision screening with a rip-off caller doesn’t normally get very far. More often than not, as quickly as they hear the automated voice, they grasp up. It’s hardly shocking – think about in the event that they replied truthfully!

Dominik Tomaszewski / Foundry
Name Display might be helpful even when it’s not a rip-off name, too. Loads of real firms make advertising and marketing calls attempting to persuade you to purchase their services or products, so it’s good to have the ability to separate the wheat from the chaff.
Within the US, Name Display is much more highly effective. It may be set to mechanically display screen calls from anybody who’s not in your contacts listing, listening out for indicators that it is perhaps a spam name. If the quantity matches one in Google’s database, the decision will probably be declined with out you even realizing.
It sounds nice on paper, however I’d fear about it misidentifying real calls as spam. I choose the guide possibility accessible within the UK, which implies I’m lively within the course of. A variety of preset replies and context-based AI responses means there’s nonetheless little or no work concerned.
I didn’t realise how a lot I’d miss Name Display till I switched to different Android telephones. After spending greater than three months utilizing the Pixel 9 Professional XL, I’d taken it without any consideration.

Jon Mundy / Foundry
However after getting loads of unwelcome reminders about simply how disagreeable rip-off calls are, I realised what a game-changing function Name Display actually is and switched again. Each time I reply the telephone on a Pixel, I’m assured it’s value my time – I can’t inform you how good that feels.
Name Display isn’t the one Pixel-exclusive function that I really like. Now Taking part in is one other wonderful instance – but it surely has an enormous drawback.