Apple’s ‘Awe Dropping’ occasion on Tuesday, September 9, launched 4 new iPhone 17 fashions, Apple Watch Collection 11, Apple Watch Extremely 3, Apple Watch SE 3, AirPods Professional 3 earbuds, and extra. The Cupertino-based tech large additionally shone a lightweight on the brand new iOS 26, which is able to reportedly land quickly on all iPhones powered by the A13 or newer chip.
Amongst all the brand new options for Apple iPhones, watches, and earbuds, the debut of the slimmest-ever iPhone Air clearly stole the highlight. Nevertheless, the refreshed Apple Watch lineup additionally comes with important well being advances comparable to hypertension notifications and sleep rating evaluation.
From digital camera upgrades to battery life enhancements, there’s loads to unpack. Learn on to compensate for all the most important bulletins from Apple’s autumn {hardware} launch occasion.
iPhone Air
The iPhone Air could possibly be the most important iPhone leap in recent times. The smartphone, at 5.6mm thick, is the thinnest iPhone ever. It’s powered by the A19 Professional chip with Apple’s first customized modem and wi-fi chips, delivering all-day battery life regardless of its impossibly skinny profile. It’s priced at $999 and is ready to go on sale from September 19.
iPhone 17
iPhone 17 incorporates a 6.3-inch ProMotion show, A19 chip, 48MP twin fusion digital camera system, and revolutionary Heart Stage entrance digital camera that eliminates the necessity to rotate for panorama selfies.
The brand new mannequin introduces a more durable Ceramic Protect 2 with 3 times higher scratch resistance, a recent Apple-designed coating for hardness, and a seven-layer anti-reflective end to chop glare. It’s out there in 5 colors – lavender, sage, mist, blue, and black – the telephone now sports activities a barely bigger 6.3-inch ProMotion show, providing a 120Hz refresh fee that drops to 1Hz in always-on mode for effectivity.
Underneath the hood, the iPhone 17 runs on Apple’s new A19 chip, constructed on a 3nm course of, with a 6-core CPU, 5-core GPU, and improved neural engine for on-device AI duties. Reminiscence bandwidth has elevated, boosting multitasking and efficiency for graphics-intensive apps. On the digital camera entrance, it incorporates a 48MP foremost sensor and a 12MP 2x telephoto lens for sharper element and adaptability. With sturdiness, velocity, and show enhancements, the iPhone 17 units a better bar for Apple’s flagship.
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It’s priced at $799 and is ready to go on sale from September 19.
iPhone 17 Professional, Professional Max
The iPhone 17 Professional incorporates a full redesign with cast aluminium uni-body and Apple’s first vapour chamber thermal system delivering 40% higher sustained efficiency than iPhone 16 Professional, whereas being lighter than earlier titanium fashions.
The digital camera system achieves a significant breakthrough with all cameras now 48MP together with a brand new fusion telephoto providing 4x and 8x zoom (Apple’s longest optical attain), 18MP Heart Stage entrance digital camera, and assist for skilled options like ProRes RAW seize and Genlock synchronisation.
Powered by the A19 Professional chip with neural accelerators in every GPU core for MacBook Professional-level AI compute, the iPhone 17 Professional Max delivers the very best iPhone battery life ever at as much as 39 hours video playback, enabled by an eSIM-only design worldwide that maximises inside house for bigger battery capability.
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The iPhone 17 Professional is priced at $1099 and the Professional Max is priced at $1199. They go on sale from September 19 onwards.
Apple Watch Collection 11
The Apple Watch Collection 11 marks a notable improve, with battery life prolonged to 24 hours in comparison with the earlier 18. Apple has added a brand new sleep rating function, permitting customers to view nightly information and observe patterns over time in each the Sleep app and on the iPhone. Well being monitoring will get smarter too: the watch makes use of its optical coronary heart sensor to detect potential hypertension, an innovation awaiting FDA clearance however doubtlessly game-changing as hypertension impacts almost half of US adults.
On the sturdiness entrance, the Collection 11 boasts a show that’s twice as scratch resistant because the Collection 10. Connectivity additionally takes a leap ahead with built-in 5G, designed to be extra power-efficient throughout mobile use. With its improved battery, enhanced well being insights, and more durable design, the Apple Watch 11 positions itself as Apple’s most complete wearable but for health, wellness, and on a regular basis use.
Apple Watch Collection 11 begins at $399, with availability in shops starting September 19.
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Apple Watch Extremely 3
The Apple Watch Extremely 3 builds on the premium Extremely 2 with a number of key upgrades. It options an OLED show with LTPO expertise for improved battery effectivity and introduces a Waypoint function that highlights close by factors of curiosity. The watch additionally comes with satellite tv for pc connectivity and will probably be out there in smooth Black and Silver finishes.
Apple Watch Extremely 3 begins at $799, with availability in shops starting September 19.
Apple Watch SE 3
The Apple Watch SE 3 comes with a extra superior set of well being options than its predecessor comparable to sleep rating, retrospective ovulation estimates, sleep apnea notifications, and wrist temperature sensing for richer Vitals app information. It’s powered by the S10 chip and gives 5G mobile capabilities. It comes with watchOS 26, which gives Exercise Buddy powered by Apple Intelligence, new watch faces, and extra.
Apple Watch SE 3 begins at $249, with availability in shops starting September 19.
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AirPods Professional 3
The AirPods Professional 3 delivers breakthrough audio with twice the energetic noise cancellation of the earlier era, dwell translation powered by Apple Intelligence, improved match with 5 ear tip sizes, and enhanced sturdiness with IP57 ranking.
New health capabilities embody coronary heart fee sensing throughout exercises and monitoring for 50+ exercise sorts. Battery life extends to eight hours with ANC and 10 hours in transparency mode. CEO Tim Prepare dinner spoke in regards to the new listening expertise with AirPods Professional 3, showcasing a redesigned liquid glass UI and emphasising the care embedded in Apple’s expertise. Prepare dinner defined how AirPods Professional introduced end-to-end listening to performance. He asserted that Apple has been constantly innovating to construct the following era of AirPods.
It’s priced at $249 and is ready to go on sale from September 19.