TO PREVENT lack of market share following the excessive 50% US tariffs, the federal government is able to prolong a sequence of mitigating measures comparable to subsidised rates of interest, collateral-free loans and credit score assure, to labour-intensive exporters. Exporters additionally need authorities help in facilitating entry to massive home patrons — each public just like the Railways, and personal like Reliance Retail and Aditya Birla Group.
Within the first half of this yr, and simply weeks earlier than the 25% reciprocal US tariffs kicked-in on August 7, India managed a 12% progress in shipments of textiles and apparels to the US. This was, nevertheless, far decrease than the export progress clocked by opponents Vietnam, Bangladesh, Indonesia and Cambodia.
With the extra 25% secondary tariffs for Russian oil purchases turning into efficient August 27, there may be little doubt the comparative benefit has reversed sharply for India, impacting shipments of leather-based and shrimps, aside from textiles and attire.

In New Delhi, coverage makers had a number of rounds of deliberations with affected exporters, and a continuing chorus in these conferences is: Shore up market share, no matter it takes… Shedding market share will make it actually tough to get well it again as and when the tariff scenario normalises.
The message has been distilled down by authorities officers, who’ve tried to impress this upon exporters of their conferences. This exhortation, in fact, has been alongside an assurance that the federal government is formulating a broad-based plan to mitigate, not less than partly, the lack of competitiveness of exporters.
This assertion is borne out of the implicit calculation inside sections of the Central authorities that the 25 per cent secondary tariffs on account of Russian oil imports could be drawn down sooner or later, before later. However every time that occurs, the lack of market share could be tough to get well as patrons and importers within the US would have already factored in methods that look past India.
Among the many doubtless coverage measures are a number of pandemic period schemes that have been earlier focused at addressing a requirement shock. This features a broad help bundle geared toward offering liquidity by means of collateral-free loans and subsidised rates of interest, and sure credit score ensures provided on loans overdue by as much as 3-months for small exporters. The reintroduction of a provision modelled on an earlier curiosity equalisation scheme, as demanded by the business, can also be being thought-about.
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The problem for the federal government is to make sure that measures formulated for reduction to exporters to tide over the influence of the American tariff, just isn’t particular to the US. These should be basic measures, since an incentive geared toward one specific market, such because the US, might result in the imposition of a corresponding countervailing responsibility by Washington – one thing that has occurred up to now.
The business has been asking to revive the Curiosity Equalisation scheme (IES), which has been some of the efficient devices to take away price incapacity of Indian exports. This scheme – which supplied the much-needed competitiveness to exports, significantly to the MSMEs, because the curiosity prices in India are a lot larger than in opponents’ international locations – was inexplicably wound up by the Central authorities final yr. It was a comparatively small scheme, with some Rs 2,500 crore annual expenditure obtainable principally to the MSMEs.
Additionally, among the greater exporters have began talks with massive home retailers comparable to Reliance Retails and the Aditya Birla Group for an entry into the home market, not less than to journey out the secondary tariffs. Exporters have additionally requested the federal government for facilitating entry to massive home patrons, together with the Indian Railways and procurement by varied authorities departments and undertakings.
With Trump’s new tariffs kicking in, commerce consultants estimate that the worth of India’s merchandise exports to the US might drop considerably in 2025-26 (FY26) from FY25 ranges. Based on an evaluation by the Delhi-based think-tank International Commerce Analysis Initiative, India’s product exports to the US might fall to $49.6 billion in FY26 from practically $87 billion within the final monetary yr, as two-thirds of the India’s US exports by worth will likely be hit by 50 per cent tariffs, taking efficient tariff charges to over 60 per cent in just a few product classes.
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Round 30 per cent of India’s exports to the US—valued at $27.6 billion in FY25—will stay responsibility free as product classes like prescribed drugs, electronics, and petroleum merchandise have been exempt from Trump’s tariffs, whereas 4 per cent of the exports—primarily auto components—will face a 25 per cent tariff price.
The influence of the tariffs might be broad-based, because the US accounts for 20 per cent of India’s merchandise exports and barely lower than 2 per cent of its total GDP. Product classes which can be prone to be hit the toughest by excessive US tariffs embrace textiles and attire, gems and jewelry, shrimps, equipment and mechanical home equipment, some metals (metal, aluminium, copper), natural chemical substances, agriculture and processed meals, leather-based and footwear, handicrafts, furnishings, and carpets. The US accounts for 48 per cent of income for India’s shrimp exporters, which signifies that the marine exports sector would additionally see a pointy decline in volumes.
