Regardless of intense competitors that has pushed one US firm out of business, the worldwide robotic vacuum cleaner market has loads of room for development given low penetration charges, in keeping with Meng Jia, president of Dreame Expertise’s robotic vacuum division.
Meng anticipates regular development for robotic vacuum gross sales over the following few years, noting that market penetration stays low – lower than 10 per cent in China and underneath 20 per cent abroad.
“The robotic vacuum class hasn’t totally realised its potential when it comes to person expertise,” stated Meng, including that the product was nonetheless in its “ascent stage”.
Do you could have questions concerning the greatest matters and traits from all over the world? Get the solutions with SCMP Information, our new platform of curated content material with explainers, FAQs, analyses and infographics delivered to you by our award-winning staff.
Europe was Dreame’s largest marketplace for robotic vacuum cleaners, adopted by China and the US, in keeping with Meng. Europe’s dominance was pushed by a client base that’s receptive to modern know-how, with greater than half of Dreame’s income within the area generated by premium merchandise priced above 1,000 euros (US$1,174).
Xiaomi’s robotic vacuum cleaner has put the corporate within the high 5 of suppliers. Picture: Handout alt=Xiaomi’s robotic vacuum cleaner has put the corporate within the high 5 of suppliers. Picture: Handout>
“The Chinese language market is probably the most aggressive on the planet,” stated Meng. The three,000 to 4,000 yuan (US$568) worth bracket accounts for roughly 50 per cent of the corporate’s home income, in distinction to the premium-heavy European market.
Dreame, which makes a variety of family home equipment, recorded the quickest development in new job listings amongst Chinese language firms this 12 months, in keeping with a report by Maimai, China’s largest skilled social networking platform. Dreame’s robotic vacuum unit was actively recruiting expertise for its analysis and growth division, in keeping with Meng.
Chinese language producers consolidated their international lead within the first three quarters of 2025, sweeping the highest 5 spots for sensible robotic vacuum shipments. Collectively, these manufacturers – Roborock, Ecovacs, Dreame, Xiaomi and Narwal – now command practically 70 per cent of the worldwide market, in keeping with analysis agency IDC.
Dreame’s third spot rating gave it a 12.4 per cent share of the worldwide market.
The ROMO is DJI’s entry into the robotic cleaner market. Picture: handout alt=The ROMO is DJI’s entry into the robotic cleaner market. Picture: handout>