Mac and Apple software program followers obtained a plethora of stories throughout WWDC 2024. As is customary with this occasion, viewers have been additionally handled to a number of appearances from a really acquainted face: senior vice chairman of Software program Engineering, Craig Federighi, AKA Hair Power One.
Like all Apple spokespeople, Craig is joyful to share his experience on all of the upcoming releases. Nonetheless, this man does his segments with a little bit pizzazz. This began with a couple of on-stage jokes again when WWDC was in entrance of a dwell viewers, however the pre-recorded occasions have turned these into brief comedy sketches.
Love or hate his skits (the group at Tech Advisor is most positively break up), you’ll definitely bear in mind them. With that in thoughts, I’ve rounded up among the highlights of Craig’s Apple occasion adventures over time, together with a few of his newest antics throughout WWDC 2024.
Craig Federighi throws himself out of a airplane
The place do I start? For WWDC 2024 Craig assembles a (very lacklustre) crew, and the one strategy to get to HQ is by leaping out of an Apple-themed jet, in company jumpsuits. Craig even will get a customized helmet formed like his iconic bonce, residing as much as the Hair Power One nickname.
Security protocols? By no means heard of them. As an alternative, it’s crucial that Craig packs his AirPods earlier than leaping from over 12,000 toes, backwards. He even manages to make time to show his iPhone off of Airplane Mode earlier than deploying his parachute.
Shout out to the enduring pilot Phil along with his Topgun-esque outfit, 1st-gen iPod and grumpy man power. He’s performed with Craig’s antics.
Craig Federighi will get his James Bond entrance
Overlook simply strolling right into a shot like all the opposite Apple chumps. That’s simply not how Craig does issues.
For his MacOS phase in 2020, Craig dramatically reveals a classic pink sports activities automotive and drives to a hidden (seemingly underground) Apple base with out a single hair on his bequiffed head being swept misplaced.
Additional factors are given for the OTT vertical sliding door, the strut by means of the room, and most significantly, the truth that Apple CarPlay is put in on this retro car.
Craig Federighi heads ‘downstairs’
The rumours about Apple’s HQ being like Physician Evil’s lair proceed. We reduce away from CEO Tim Cook dinner by way of a drone shot throughout the Apple campus, which isn’t something groundbreaking for this kind of occasion. Nonetheless, Craig is prepared and ready, holding an influence stance in the midst of the room like a personality from Road Fighter.
It seems he should take us on a twenty (!) second elevator journey, the place all the ground opens up after he faucets as soon as on his Apple Watch. We descend by means of two seemingly clean, empty rooms, earlier than ending on a remaining empty area to speak about iOS.
Sadly, we’ve not discovered this function to work on our Apple Watches. It have to be reserved for Craig solely.
Craig Federighi has his Baywatch second
There are a number of moments through which Craig runs – clearly, he likes to get in his cardio throughout WWDC. Nonetheless, the iPadOS phase in 2022 is additional particular, as Craig takes off as quick as The Flash by means of Apple HQ.
The digital camera slows down, giving us an HD shot of the software program engineer operating his hand by means of his bouncing, silver locks. He then skids into the body (footwear squeaking and all) with out breaking stride in his presentation.
This skit really brings the Hair Power One joke to the forefront. Admittedly this clip has added a special tune than the one within the unique, however it solely provides to the humour.
Craig Federighi seduces a MacBook
Sometimes, most of Craig’s skits happen when he’s introducing a brand new phase, so this one actually caught me off guard.
When discussing a brand new function on how MacBooks now wake from sleep immediately, he decides to “set the temper” by dimming the lights to a sultry pink and enjoying some Barry White within the background as he stares far too intimately on the laptop computer in entrance of him.
Get a room, Craig!
Craig Federighi summons an iPad with Magneto powers
Apple followers will know that Craig loves a demo. Final 12 months, the Federighi lore grew to become much more convoluted after we learnt that Craig apparently has the flexibility to summon an iPad at will, after which ship it again once more.
He even adopts a severe expression of focus as he’s utilizing his energy. You’ve obtained to applaud the dedication. He even introduced this joke again in 2024.
Craig Federighi takes a leap of religion
This can be a shorty, however a goody. Craig continues to show that he’s allergic to strolling from one phase to the following by opening a gap within the floor along with his foot, earlier than seemingly leaping into the abyss.
However don’t fear, he lands safely within the dimly lit ‘Privateness’ room to debate a severe subject for Apple customers.
Now I’m determined to go on a tour of Apple HQ. Not essentially to get all of the juicy particulars on the brand new iPhone, however to see these MI5-style rooms which you enter from the ceiling.
Craig Federighi does parkour
First leaps of religion, now freerunning by means of buildings… Craig should suppose he’s in Murderer’s Creed. Fortunately, the senior vice chairman isn’t operating to a homicide contract, however simply additional down the constructing to speak about MacOS.
I notably respect the grunts of effort as he swings over the superbly usable stairs and the skater-style music within the background. I can solely hope that that is how he will get to all of his conferences.
Craig Federighi performs a guitar with three necks
This clip is a nod to what’s arguably Craig’s standout second, the place he shredded a guitar solo on stage throughout a dwell occasion.
This time he’s ditched his signature blue gown shirt and slacks for a biker-style leather-based jacket with 2000s’ emo-style badges pinned to the entrance. He’s additionally holding a guitar with three necks, which is extreme as he solely actually performs one.
Nonetheless, I’ll forgive this as a result of the solo he busts out is somewhat spectacular, and an important introduction for Ron, the following speaker.
There are various different moments – Craig by accident strolling in on health lessons, rickrolling a dwell viewers and naturally that notorious (but admittedly non-WWDC) time that he tried to demo Face ID in entrance of a complete viewers for iPhone X and IT DIDN’T WORK.
Hopefully, there are loads extra corkers for the YouTube meme playbook to return. You’ll be able to learn up on the headliners of WWDC 2024, together with Apple Intelligence and the lacking function from watchOS.