TikTok is especially well-known for short-form content material, however it’s always growing the period restrict. TikTok is definitely testing hour-long video uploads, in keeping with JHB.
The hour-long video uploads make TikTok a direct competitor to YouTube
The race to grow to be the preferred video streaming platform is heating up, with corporations always testing new options to have interaction and retain customers. Not too long ago, YouTube launched the AI-powered Soar Forward characteristic to boost the consumer expertise. Now, TikTok is planning to increase the utmost video add size to at least one hour, which can pose a direct problem to YouTube. The change was first noticed by Social media guide Matt Navarrathe, and he reported it on his Threads account.
This wouldn’t be TikTok’s first experiment with video size limits. In its early days, TikTok solely allowed you to add 15-second-long movies. Nonetheless, the corporate has steadily elevated the restrict over time. In January this yr, they raised the restrict to half-hour for creators, however it’s presently again all the way down to 10 minutes. Nonetheless, creators with subscription fashions can nonetheless add movies as much as 20 minutes lengthy.
The flexibility to add hour-long movies on TikTok would open doorways for creators to discover new content material codecs. For instance, presently, if you wish to add an hour-long tutorial on TikTok, you’d have to chop it into six components and add them individually. However with the brand new video size restrict, you would add your entire tutorial in a single go.
This isn’t the one characteristic TikTok is testing
This elevated video add restrict isn’t the one new characteristic you would possibly see on TikTok within the coming days. The corporate has been busy testing a number of new options and adjustments not too long ago.
For example, they’re presently experimenting with AI-powered search outcomes that may show AI-generated responses to your queries. With all these new adjustments, TikTok’s future might look significantly completely different.