2 min learnApr 17, 2026 05:07 PM IST
Apple’s iPhone shipments surged 20 per cent in China within the first quarter, for the strongest progress amongst main distributors, regardless of an general decline as rising costs of reminiscence chips boosted prices, information from Counterpoint Analysis confirmed.
General smartphone shipments dropped 4 per cent on the earth’s largest smartphone market within the interval from January to March, hit by provide chain disruptions and the hovering chip costs.
However telecoms big Huawei and Apple, the 2 largest distributors out there, bucked the pattern, reporting progress of 2 per cent and 20 per cent respectively.
“As most rivals increase costs, Apple stands out for worth, with Chinese language shoppers understanding its merchandise final not less than three years,” Ivan Lam, senior analyst at Counterpoint Analysis.
Huawei’s shipments have been lifted by sturdy demand throughout each its high-end and price range ranges, together with the Get pleasure from 90 collection, giving it a 20 per cent market share within the quarter, Lam stated.
Huawei retained the highest spot, adopted by Apple with a share of 19 per cent.
Smartphone distributors in China have raised costs for price range handsets to guard margins within the battle with elevated reminiscence chip prices.
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Xiaomi slipped to sixth place with a plunge of 35 per cent in shipments. Lam attributed the sharp decline to a excessive base impact, after Xiaomi benefited from aggressive value cuts and authorities subsidies within the corresponding interval final yr.
Shipments by Oppo and Honor additionally fell 5 per cent and three per cent respectively, although Vivo noticed an increase of two per cent, buoyed by sturdy gross sales throughout the Lunar New Yr vacation.
Lam anticipated extra headwinds for the market within the second quarter, significantly as Chinese language manufacturers look to lift costs additional.
“Nevertheless, we count on Apple and Huawei to fare comparatively higher, with Huawei doubtlessly seeing additional cargo progress pushed by strong demand for its lower-end units,” Lam stated.