It’s the information many people had been dreading. The Pixel 11 seems to be set to get a lot dearer.
In line with a brand new report, Google will increase costs throughout all 4 Pixel 11 collection telephones: common, Professional, Professional XL and Professional Fold.
French website Dealabs (which has a robust observe document for Pixel information) means that the bottom Pixel 11 will now begin at £879/€999 – that’s a hefty hike of £80/€100 in comparison with the Pixel 10. In the meantime, the Pixel 11 Professional Fold would set you again at the very least £1,799/€1,999. Ouch.
Nevertheless, if this leak seems to be correct, Google’s worth rises are nowhere close to as unhealthy as they appear. Let me clarify.
An actual-terms worth drop
The headline figures look unhealthy, however that’s for a quite simple cause: Google has reportedly ditched the 128GB fashions.
It means each the common Pixel 11 and 11 Professional will now supposedly begin with 256GB of storage, becoming a member of the Pixel 11 Professional XL and 11 Professional Fold.
Chris Martin / Foundry
The 256GB mannequin of the Pixel 10 price £899/€999 at launch. So, the Pixel 11 is definitely £20 cheaper within the UK for a similar quantity of storage, and an identical within the EU.
It’s the identical story for the Pixel 11 Professional. Its £1,079/€1,199 beginning worth can be £20 much less in Britain and unchanged in Europe. Not so unhealthy, is it?
total, this can be a sensible response to the continuing ‘RAMaggedon’
In fact, it’d be higher if Google didn’t introduce any worth rises, and 128GB of storage is sufficient for most individuals. Additionally, the Pixel 11 Professional XL (from £1,279/€1,399) and Pixel 11 Professional Fold (from £1,799/€1,999) are dearer than their predecessors for a similar quantity of storage – £80/€100 and £50/€100, to be precise.
However total, this can be a sensible response to the continuing ‘RAMaggedon’, the place big demand from AI datacentres has despatched the price of the RAM that smartphones depend on skyrocketing. Introducing any notable upgrades with out growing costs is unimaginable, except firms are ready to soak up a giant hit to their income.
Launch date revealed?
Google has settled right into a constant August launch month for its flagships, and the Pixel 11 collection is unlikely to be any totally different.
However what we didn’t have was a extra particular launch date – till now. Dealabs means that the brand new telephones will start transport on 20 August. That’s eight days sooner than the Pixel 10 in 2025. The positioning is much less sure concerning the launch date, however 11 August is recommended.
Let’s hope we see all 4 fashions in August, and the Pixel 11 Professional Fold isn’t pushed again to later within the yr like its predecessor.
As for upgrades, the Pixel 11 collection is predicted to get Google’s new Tensor G6 chipset and new fundamental rear cameras throughout the lineup. ‘Pixel Glow’ RGB lights are additionally anticipated to make an look on some fashions, doubtless across the fringe of the digicam bar.
Google Gemini / Chris Martin
Dealabs has additionally revealed the color choice, together with brand-new ‘Moss’ and ‘Pine’ inexperienced shades throughout some fashions.
Be taught extra concerning the new telephones in our complete Pixel 11 collection information.