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Home»Technology»Why iPhone Ultra Delay Would be a Smart Move
Technology

Why iPhone Ultra Delay Would be a Smart Move

June 17, 2026No Comments5 Mins Read
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Samsung Galaxy Z TriFold 16
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Apple’s foldable debut is reportedly delayed, and that’s in all probability not the catastrophe it’d look like. In truth, I’d argue that Apple ought to delay the iPhone Extremely even additional.

The iPhone Extremely has lengthy been tipped for launch alongside the iPhone 18 vary this September. Nevertheless, there are indicators that this launch window might have been pushed again.

Based on China’s Financial Day by day Information, the CEO of Apple lens provider Largan Precision has hinted on the iPhone Extremely being delayed till the start of subsequent yr. Translated from Chinese language, Lin En-ping talked about that “some new merchandise [are] anticipated to be launched within the third quarter and others postponed to early subsequent yr”.

With the probabilities of no iPhone flagships in 2026 vanishingly slim, that means that the foldable has been shifted to early 2027.

It’s not the one part producer to trace at uncertainty surrounding the iPhone Extremely’s launch date, both. Ruan Chaozong of Xinrixing (through AppleInsider), an organization that’s in line to make the bearings for the iPhone Extremely, has additionally mentioned that they’re nonetheless awaiting the go-ahead from Apple. That’s slicing it very nice for a September launch.

Nevertheless, widespread leaker Fastened Focus Digital has posted on Weibo (through 9to5Mac) to assert that the studies are “pretend” and “ridiculous”, casting additional doubt on the iPhone Extremely’s true launch date. However I imagine that the suitable transfer could be to delay it till 2026 on the earliest.

The later the higher?

Apple is already late to the foldable recreation, in fact. Samsung rolled out its first Galaxy Z foldable in 2019, whereas even Google’s tardy (by Android requirements) entry took place three years in the past now.

It’s late sufficient, then, that the onus is on Apple to get its foldable debut proper with its first try. To paraphrase the apocryphal Shigeru Miyamoto adage, a delayed cellphone is finally good, however a rushed cellphone is eternally unhealthy.

And launching what’s already more likely to be an costly cellphone within the thick of 2026 simply looks as if a nasty concept. Take into account the latest feedback from one other revered Chinese language tech supply – Nothing CEO Carl Pei:

Reminiscence is now the costliest part in a smartphone. It is costlier than the processor, costlier than the show, and might account for greater than 50% of the overall {hardware} invoice.

For Cellphone (4a), reminiscence prices doubled between after we determined to construct the machine and… https://t.co/4dJdSDwd6T

— Carl Pei (@getpeid) June 12, 2026

Pei is aware of a factor or two in regards to the smartphone enterprise. His position in establishing the OnePlus model as an upstart flagship killer, earlier than transitioning to London-based Nothing, the place he builds (amongst different issues) extremely fascinating but competitively priced handsets, suggests he has a deal with on the manufacturing course of.

So when he commented lately on the pricing pressures at the moment dealing with smartphone producers, it’s price taking be aware.

a delayed cellphone is finally good, however a rushed cellphone is eternally unhealthy

Shigeru Miyamoto (exchange “cellphone” with “recreation”)

“Reminiscence is now the costliest part in a smartphone,” he mentioned on X. “It’s costlier than the processor, costlier than the show, and might account for greater than 50% of the overall {hardware} invoice.”

“Cellphone costs are going up, and so they’ll hold going up into subsequent yr”.

Nothing Phone 4a Pro 7

Jon Mundy / Foundry

Apple isn’t immune

You may suppose that Apple’s elevated standing as arguably the world’s largest (and positively most influential) cellphone maker makes it immune to those pressures, or that its Scrooge McDuck-sized pile of money ought to allow it to get forward of the pack. Not so.

“The pure intuition is to purchase forward. It doesn’t work that means,” explains Pei. “In a scarcity, reminiscence is allotted, not purchased. You get what you’re given, on the present worth.”

no matter product Apple releases is more likely to be the preferred foldable cellphone but

In different phrases, don’t anticipate Apple’s elevated standing to do it any favours in procuring the mandatory reminiscence elements for the iPhone Extremely. RAM continues to be going to symbolize a sizeable chunk of the cellphone’s invoice of supplies – and in flip its remaining retail worth.

That’s a worth that was already predicted to be in extra of $1,999, and which may attain as excessive as $2,500 in accordance with one estimate.

iphone air review

Anyron Copeman / Foundry

Greatest to journey it out?

If this part pricing strain kicked off on the outset of 2026, and is about to proceed rising “into subsequent yr”, as Pei suggests, I’d argue that any time quickly could be a horrible time to launch a premium cellphone.

Apple has already missed its optimum window to introduce the world to its foldable idea at something approaching an inexpensive worth. With that accepted, it may very well be well worth the firm gritting its enamel and holding out for market circumstances to settle – maybe even ready a yr or two for the iPhone Extremely to take its bow.

Let’s face it, no matter product Apple releases is more likely to be the preferred foldable cellphone but. A number of market studies level to it claiming a sizeable chunk of the rising foldable market at its first try, and no-one is extra prepared to spend massive on shiny new devices than Apple followers.

Launch the iPhone Extremely later at a worth that mere mortals may envision paying, nevertheless, and we may have Apple’s largest new product for greater than a decade.

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